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Moving Swiftly: NFL and Kansas City Chiefs Capitalise on Taylormania! ๐
Plus, praise for Luton Town's approach to sponsorship and Spotify launch a pilot for AI-powered podcast translation.
Sep 29
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Moving Swiftly: NFL and Kansas City Chiefs Capitalise on Taylormania! ๐
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Slam Dunkonomics: Why Investing in Africa is Net Positive for the NBA (and others...) ๐
By recognising the growing market, developing talent and infrastructure, and unlocking commercial opportunities, African sports can offer significantโฆ
Sep 26
ย โขย
Andy Marston
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Slam Dunkonomics: Why Investing in Africa is Net Positive for the NBA (and others...) ๐
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Creator Play: NFL to Quarterback Content Distribution Across YouTube ๐
Plus, Lars Stegelmann discusses targeting multiple fan groups, and PUMA get in the game through a collaboration with Rocket League.
Sep 22
3
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Creator Play: NFL to Quarterback Content Distribution Across YouTube ๐
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Driving Change: What Sport Can Learn from Uber on Finding Its Route to Profitability ๐
With digital transactions reaching $14.78 trillion by 2027 and influence of traditional sponsorship waning, rightsholders need to start thinking moreโฆ
Sep 19
5
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Driving Change: What Sport Can Learn from Uber on Finding Its Route to Profitability ๐
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Scoring Views: How The Sidemen Can Help Football Stay Centre Stage โฝ๏ธ
Plus, George Pyne suggests a new operating model for sports, and the founders of Formula E present a new Padel tournament...
Sep 15
3
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Scoring Views: How The Sidemen Can Help Football Stay Centre Stage โฝ๏ธ
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US OpenAI: Is Artificial Intelligence Ready to Serve Your Organisational Workflows? ๐พ
The launch of ChatGPT Enterprise and US Open's use of watsonx will have many organisations scrambling to identify where AI fits in their workflows, butโฆ
Sep 12
ย โขย
Andy Marston
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US OpenAI: Is Artificial Intelligence Ready to Serve Your Organisational Workflows? ๐พ
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Unscripted Drama: ACC Football to Play Out in Theatres Across the US ๐ ๐ฟ
Plus, football kits converge with high fashion, and the Rajasthan Royals eye ยฃ25m Yorkshire CCC investment...
Sep 8
ย โขย
Andy Marston
3
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Unscripted Drama: ACC Football to Play Out in Theatres Across the US ๐ ๐ฟ
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1
Balancing Act: Messi, Verstappen and Dealing with Dominance โ๏ธ
Messi's arrival in the US has changed the fortunes of Inter Miami CF at the cost of disrupting the competitive balance of the MLS. The question is, doesโฆ
Sep 5
ย โขย
Andy Marston
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Balancing Act: Messi, Verstappen and Dealing with Dominance โ๏ธ
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The Warm Up: Could a Basketball League Be MENAโs Next Slam Dunk? ๐
Plus, why donโt more brands own sports leagues? And an attendance spike for womenโs volleyball in the US
Sep 1
ย โขย
Andy Marston
3
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The Warm Up: Could a Basketball League Be MENAโs Next Slam Dunk? ๐
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August 2023
Players Fund: The Rise and Rise of Athlete Investors ๐ธ
In a world of individuals, athletes are recognising the power of equity over endorsement and looking to expand their horizons to find more ways to getโฆ
Aug 29
ย โขย
Andy Marston
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Players Fund: The Rise and Rise of Athlete Investors ๐ธ
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Nothing to Lewes: Female Fund Looking to Score in the Womenโs Football Space ๐ โฝ๏ธ
Plus an 'endemic' problem plaguing the UK, and what sport might be able to take from Taylor Swift's record-breaking Eras Tour...
Aug 25
ย โขย
Andy Marston
5
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Nothing to Lewes: Female Fund Looking to Score in the Womenโs Football Space ๐ โฝ๏ธ
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Immaculate Grid: A Not So Trivial Form of Fan Engagement? ๐ฉ
While fantasy and prediction games thrive during the season, trivia challenges testing niche sporting knowledge such as Immaculate Grid have emerged asโฆ
Aug 22
ย โขย
Andy Marston
5
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Immaculate Grid: A Not So Trivial Form of Fan Engagement? ๐ฉ
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